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LTV
LTV
Logo used since the 2020 rebrand.
Launched June 3, 2014
Owned by SBCA
Picture format 1080i (HDTV)
(480i letterboxed for SDTV feed)
Country Philippines
Language English
Filipino
(Other local languages vary between regions.)
Broadcast area International
Affiliates LTV Sports
Purple TV
Headquarters Manila, Philippines
Formerly called Luis TV
(2014–20)
Availability
Satellite
Cignal
(Philippines)
Channel 195
DirecTV
(United States and Latin America)
Channel 301/302 (East/West)
Dish Network
(United States)
Channel 173/174 (East/West)
DStv
(South Africa)
Channel 307
Bell TV
(Canada)
Channel 561 (SD)
Shaw Direct
(Canada)
Channel 552 (SD)
Sky Italia
(Italy)
Channel 607
Cable
Destiny Cable
(Philippines)
Channel 48
Sky Cable
(Philippines)
Channel 46
UPC Hungary
(Hungary)
Channel 86
Spectrum
(United States)
Channel 67
TrueVisions
(Thailand)
Channel 454
StarHub TV
(Singapore)
Channel 316
IPTV
Verizon FiOS
(United States)
Channel 254 (SD)
Channel 724 (HD)
SaskTel
(Canada)
Channel 94
BT
(UK and Ireland)
Channel 485

LTV is a Filipino international cable and satellite television network launched on June 3, 2014 by SBCA. It airs 24 hours of content daily and is the oldest active network on the wiki.

History[]

LTV was launched on June 3, 2014 by SBCA. The network had quickly grown within the following months leading to the creation of the LTV Group of Companies (now LTV Corporation) which include iLaro! Video Games (now iLaro!), LTV Productions, and the LTV Network. Its first close ties with a competing network started with TIG, then known as Blue Box TV which was run by The Imperial Ghost who was a co-writer on LTV's then-flagship program SpongeToons which ran until 2015.

It then continued on to create some of the most well-known programs on the wiki such as Basket Sponge (which was another co-produced program with TIG) which concluded as the most iconic of LTV 's programs, Rags to Riches (which transferred ownership to The Terrible Travis), and Bikini Bottom Survival, the first stand alone produced original spin-off on LTV.

Prior to 2017, networks on the wiki were mostly mutually co-existing together. However, things changed when the two new powerhouse networks rose, Fox Kids and Temmie Central. LTV began losing its popularity within this period. However, instead of competing, it collaborated with both networks, even leading to the creation of Fox Kids (Philippines). It has mainly remained as one of the most well-recognized networks on the wiki alongside Fox Kids and Temmie Central.

On March 16, 2018, LTV began broadcasting in the high definition 1080i resolution format.

On January 3, 2020, the former Luis TV officially rebranded as simply LTV, along with all its sister companies, adopting new logos and rebrands.

Its last attempts at original programming were in 2018 with their seconds stand alone produced series Discord Crib and in 2020 with its third attempt with the short-lived Shanghai SquarePants. However, these would prove to be the last of LTV's original programming as the network shifted to acquired programming and the occassional airing of POBA playoff matches to boost ratings. It is currently most recognized within the community for its presentation of the annual Square Logo Awards.

Programming[]

Animated[]

Animated programming airs from 12pm until 4pm under its "Toons at Noon" block and from 7:30pm until 9:00pm under its "Operation: Animation" block.

LTV Originals[]

Cartoon Rewind (Defunct Originals)[]

Co-Owned[]

Acquired[]

Special[]

News & Current Affairs[]

  • LTV News
  • A.M. Press
  • Late Night News on LTV

Former[]

Main Article: List of former LTV programming

Blocks[]

Toons at Noon[]

Tan

On March 16, 2018, SBCA announced two brand new blocks for LTV. One of which was Toons at Noon. It airs a mix or acquired and original animated programming back-to-back from 12pm to 4pm with at least two brand new episodes premiering per day.

Operation: Animation[]

Oan

The other of the two new blocks announced on March 16, 2018 was Operation: Animation. It airs LTV's original animated programming (Basket Sponge, SpongeToons, Rags To Riches, Bikini Bottom Survival, and Discord Crib) back-to-back from 7:30pm to 9pm.

Former Blocks[]

LTV Sports[]

LTV Sports

On April 14, 2016, SBCA announced the new LTV Sports block. It launched on May 1, 2016 with the premiere of NBA on LTV. It currently airs NBA, NFL, After the Game, and SportsDesk. It also airs the MLB exclusively in North America and select countries, and the PBA exclusively in Asia-Pacific. It rebranded with a new logo along with the main channel in 2017. It broadcasts on select time slots with an allotted time slot for SportsDesk after Operation: Animation at 9:00pm and after A.M. Press at 7:00am.

An independent Luis TV Sports network was launched on May 10, 2018. It was rebranded on June 10 as LTV Sports.

Effective May 7, 2020, all programming from the block transferred to the independent network with the exception of select POBA playoff games.

Rating System[]

Main Article: LTV Rating System

The LTV Rating System is a television and film classification system which is used by almost all LTV created spin-offs and has been adopted by multiple other spin-offs which aren't run by the network. It has been used since February 3, 2015.

Since October 27, 2019, the network uses the wiki-mandatory rating system due to new rule changes and left the LTV Rating System obsolete until its return on January 16, 2024.

Gallery[]

Trailers[]

Kobe_Bryant_and_Michael_Jordan_Basket_Sponge_Series_Finale_Clip-3

Kobe Bryant and Michael Jordan Basket Sponge Series Finale Clip-3

Basket Sponge: A Legend Concludes

Idents[]

2015–2017[]

2017–2020[]

2020–present[]


On-Screen Bugs[]

2017–2020[]

2020–2024[]

2024–present[]

The bugs were updated on January 16, 2024 with bar indicators beside the program title to designate the classification rating given with green indicating G, blue indicating PG, and red indicating SPG. Additionally, for programs on the LTV Sports block, the LTV logo shifts its colors to match, while omitting the program title.

Awards[]

Year Award Category Result
2017 5th Square Logo Awards Best Network Nominated
2018 2nd Jasbre Awards Best Network Nominated
2019 7th Square Logo Awards Best Foreign Network Won
Ltvhori
LTV Corporation
LTV (NetworkSportsJuniorFilmsGamesRecordsStreaming Service)
Purple Inc. (Purple TVPurple Movies)
Key People: SBCAPurple133
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